
As marketing mash-ups go, the Burger King videogames is one of the strangest in recent memory (or is it?). Strange or not, you can't argue with success. Get this: all the Burger King games combined -- Sneak King, Big Bumpin', and Pocketbike Racer -- have sold ... wait for it ... over 2 million copies. That's right, in a matter of weeks, these games officially rival the sales of Gears of War. Now, we're not attesting to the quality of these games. After all, they're cheap and they're sold with food, something that Gears of War cannot claim. Still, the sales numbers are damned impressive. Who would have thought that junk food and videogames would go together so well? Maybe Burger King is in the wrong business.
That's weird ... we're really hungry all of a sudden.
[Via Joystiq]

1. Pocket Bike Racer is great on Live sucks for single player. It's simple and fun. Big Bumpin' is a waste of time. Sneak King is as oddly addictive as the Whooper.
Posted at 10:44AM on Dec 21st 2006 by smith