ChartTrack, courtesy of MCV, has revealed that the Xbox 360 received a 260% increase in UK sales two weeks ago. The sales spike is attributed to the UK introduction of the Xbox 360 Elite and price cuts given to every tier of the Xbox 360 product line. Almost as impressive, sales of the system during the following week only dropped by 20%. Unfortunately, ChartTrack hasn't released any concrete sales numbers for the Xbox 360, but we're willing to bet that a 260% increase represents quite a few consoles. Microsoft expects another sales boost when the Master Chief makes his farewell performance later this month.[Via Joystiq]

While not the most reliable of sources, an employee of Game, one of the UK's major gaming retailers, claims that Microsoft has shipped 10-20,000 American Premium Xbox 360s to the
Following the announcement of this week's European Xbox 360
We received a nice deal for all of our UK readers today. Great Universal is apparently having a promotion where any £45 purchase receives a £20 discount. As fate would have it, the Xbox 360 wireless adapter happens to cost exactly £45. The offer comes via Hot UK Deals, which also provided us with our most 

Big buzz from "retail sources" concerning the Xbox 360 External HD-DVD Drive in Europe. From GamesIndustry.biz:
Reader Ciaran reports that the demo for Brothers in Arms: Hell's Highway is available in the UK. Can anyone else confirm? And if so, how is it?
Microsoft has repeatedly said that they won't be cutting the price of the 360, but then, reader Lorul2 never thought he'd have "three kids and dead end job." Things change, and they obviously have in the UK where GamesIndustry.biz confirms the Xbox 360 Core System is now selling for the official price of £199 off of £209. That's converts to a drop of about $19. No word on a similar price cut for other SKUs or markets. Will this invigorate interest in the lowly core system?
In an interview with Germany's Spiegel Online, Microsoft's executive in charge of the European market for the company's Xbox gaming consoles, Chris Lewis, talks about the Xbox 360, HD-DVD and, of course, Blu-ray.

