The second of the Halo 3 "Believe" ads has made its way onto the web, and it extends the story told in yesterday's ad "Museum" (now available on Marketplace, by the way). Again featuring the diorama of a gigantic battle, the ad more or less presents a freeze frame at what appears to be the defining moment in the fight. Whether or not this battle is indicative of a similar battle in the actual game, we don't know. If it is though, Halo 3 is looking to up its presentation by an epic measure. We only hope that the game can live up to the kind of drama that's alluded to in these ads. The ad appears to have been leaked early (note the bump at the beginning with the ad agency's name), so we're expecting a high resolution version soon. For now, watch the ad and share your thoughts.
[Via Joystiq]




Reader Comments (Page 2 of 4)
9-13-2007 @ 12:15PM
Jonah Falcon said...
#17. They're not cheesy. That diorama is over 1200 feet wide, 12 feet tall, with 8-12" figurines, and created by none other than Stan Winston.
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9-13-2007 @ 12:17PM
Jonah Falcon said...
I think GameTrailers is supposed to have it exclusively, so they had the YouTube video pulled.
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9-13-2007 @ 12:20PM
Matthew said...
I watched it once, and i agree the first one was way better, but at least you get to see master chief this time.
When i went to watch it again it was taken off YouTube!!!
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9-13-2007 @ 12:20PM
Tony said...
Personally I much preferred this one. Gets the point across better and doesn't focus almost entirely on an old man.
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9-13-2007 @ 12:36PM
erivera3 said...
Masterchief is COMPLETELY surrounded by brutes at the end, and somehow is being held up by some pretty huge chief brute. Looks like the brutes are taking over at that point, but when Masterchief looks up to show he is not done yet you get that goosebump feeling and believe that he can still pull it off, despite the horrible odds!
Gotta love that, Halo is so epic.
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9-13-2007 @ 12:40PM
Bangbang... said...
***Spoiler Warning***
He doesnt die in this battle. He is assumed dead by the people of earth, after the explosion, but the game actually continues on from there. Frankie said that the diorama only depicts a small string a battles in the actual game and only represents about one level. The people that created it actually have no idea how halo 3 ends. As for the diorama, it looks amazing. Kotaku has some up close pictures of it in the gallery below.
http://kotaku.com/photogallery/halodiaorama/
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9-13-2007 @ 12:44PM
Yuccadude said...
Halo 3 ad 3: The old man, no longer weepy, looks at the camera and says, "And that's when the Master Chief shoved that grenade down the brute's throat."
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9-13-2007 @ 12:48PM
TORO said...
Thanks for the spoiler warning BangBang, enter more ENTERS next time though..read your first sentence ;)
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9-13-2007 @ 12:52PM
erivera3 said...
I haven't read what BangBang wrote, but how could he know anything?
PLEASE DON'T POST SPOILERS ON THIS SITE, PLEASE!!! I don't want this game ruined.
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9-13-2007 @ 12:53PM
ChiefQ8 said...
that was a brilliant idea..MASTER CHIEF OWNS
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9-13-2007 @ 1:04PM
Tarl said...
Very well done thought out ads. Color me impressed.
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9-13-2007 @ 1:04PM
intRvenous said...
I actually like this better than the first... no voiceover, and when the camera zooms in on MC - goosebumps.
I think MC's demise is all part of the marketing machine (e.g. 'Deathly Hallows' hype) to generate more mystique and attempt to dodge the 'brainless shooter' stigma.
If anything, part 3 will show the grenade in the Chieftain's mouth ;-)
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9-13-2007 @ 1:16PM
TORO said...
Just like in an epic movie (e.g., Braveheart, Gladiator, Troy, 300), someone will die :(
Who all died in those movies??? Ahh crap the protagonists.
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9-13-2007 @ 1:19PM
Crimson said...
I really like them both, but this ad connects to me on a more personal level. Having read the books this brings a lot of questions to mind. "How did this brute get Master Chief in this way? Did they use a gravity plate trap like in the books? Did they hack his systems? Or was this just a case of Master Chief not being able to defeat the brute until he gives an opening?" I really love the "Believe" tag their putting on all of these ads, it's really cool.
I believe. I believe in you Master Chief.
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9-13-2007 @ 1:22PM
erivera3 said...
I believe.
Is there anyway to change the Password crap on here so I can use one I actually know instead of some cryptic crap.
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9-13-2007 @ 1:30PM
TORO said...
Yea rivera, click on your name (link)...it re-directs you to blogsmisth, loggin with you stupid password, then you should be able to change your password once you log in.
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9-13-2007 @ 1:34PM
Loaded Gun said...
I wonder if he really is dying after that commercial ...
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9-13-2007 @ 2:52PM
Philip said...
It's back up on YouTube.
http://youtube.com/watch?v=ZSBipeAAfcI
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9-13-2007 @ 2:56PM
Fontez said...
I Believe
I don't think I've ever been more inspired by something in my life...
I'm waiting for the criticism from all those who think that may be sad... But it's the truth
I Love Bungie... I Love Halo... I Love the Master Chief
This a contagious kind of Love and Inspiration...
I find myself with a huge smile on my face and watery eyes everytime I watch these believe ads
They're extremely well done...
If John dies... We die with him...
[email protected]
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9-13-2007 @ 2:58PM
Fontez said...
Now try this... Watch the believe ad...
Then go back and watch the Announcement trailer all over again with fresh eyes...
Tell me that you didn't grin by the end of it ?!?
The music and the drama has soo much more meaning now...
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