On Sunday, September 23rd
Halo fanboys may have a reason to watch NASCAR (the sport in which vehicles race around in circles for hours and hours) with the announcement that a
Halo 3 themed car will make an appearance. Target and
Halo 3 are partnering up to race a special Target /
Halo 3 branded race car that'll be driven by #40 David Stremme in the September 23rd Dover 400 race. A picture of the race car can be seen above in all its
Halo 3 glory and it's more than apparent that the paint job's inspiration came from the
Halo 3 Starry Night commercial. We just hope Mr. Stremme doesn't crash next Sunday, because we aren't sure we can handle seeing Master Chief mangled and broken. God speed Stremme, god speed.
Reader Comments (Page 1 of 2)
9-13-2007 @ 3:18PM
TORO said...
David Stremme just acquired a whole lot of new fans lol
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9-13-2007 @ 3:27PM
JBurton90 said...
"the sport in which vehicles race around in circles for hours and hours"
Ovals...
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9-13-2007 @ 3:33PM
Fontez said...
I wonder if he'll be driving with a special edition Spartan helmet...
That would be SICK !!!
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9-13-2007 @ 3:55PM
iHomer said...
SWEET!
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9-13-2007 @ 4:03PM
Carrie said...
Don't get your hopes up about seeing Master Chief emerge unscathed. Stremme is a scab.
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9-13-2007 @ 4:18PM
burgerbat said...
@5 Word. I was thinking the same thing. Too bad he'll be at the back the whole time, denying most a chance to look at his paint job.
Oh, and X3F, please chill on the NASCAR hate. IT'S OVALS, NOT CIRCLES. lol j burt
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9-13-2007 @ 4:21PM
Eddie said...
NASCAR sucks, that's public knowledge.
How about you add the Halo tie ins after you've added, oh I don't know, something interesting to watch?
And actual physical competition worthy of the deisgnation "sport" would be nice, too, but let's take it one step at a time.
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9-13-2007 @ 4:23PM
Raymond said...
it should be a warthog instead.
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9-13-2007 @ 4:40PM
burgerbat said...
I'm totally taking the bait here. Edward, you are an idiot. It's one guy, usually a kid, who has to start the NASCAR SUXORS comments, and then everyone jumps on the bandwagon. Hold on for the ride.
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9-13-2007 @ 4:46PM
Eddie said...
Yup.
I really want to know what the attraction is, but I'm also an A-Hole, so that was probably my only option for getting to the bottom of this little pastime.
My theory? Grass just doesn't grow (so you can't watch it do so) in parts of the country where Nascar is really popular.
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9-13-2007 @ 4:46PM
Eddie's mom said...
Eddie also thinks playing Halo 3 and trying on the undies in mommy's drawer are "sports" too, so his perception is a little off :)
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9-13-2007 @ 4:50PM
BirdmanSTX said...
Too bad they couldn't find a better driver/team to partner with. I agree with others here, it's not likely this car will be up front very much to get much TV exposure... I was thinking a partnership with the #5 (Kelloggs, to get the kiddie's more hyped on the game) or the #8 (Budweiser... I'm sure lots of beer will be consumed playing Halo3) would have been better matches, and those cars are more likely to be up front..... but I'm sure would have cost more $$$.
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9-13-2007 @ 4:53PM
Eddie said...
No I don't!
For the record, Madden 08 is a sport, not Halo 3, idiot.
And they were YOUR mommy's undies, that's got to count for something.
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9-13-2007 @ 5:03PM
Eddie's mom said...
Awww, Bless your heart! It's not like you to be embarrassed. Mommy will make it all better...
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9-13-2007 @ 5:07PM
burgerbat said...
Well, Edward, the appeal is this: Teams of mechanics build cars. Fast ones. They hire really good, talented people to take the wheel. Then, at top speeds around 200 mph, they drive in OVALS and sometimes, ok, like twice a season, they drive on "road" courses (These are more like what you might find in your copy of Forza). The winner is rewarded with gold and frankensense. And as far as the "physical" side of this sport: wheelmen, or "drivers", must drive a really hot car at high speeds in traffic for the better part of a day. I can hardly stand to drive for twenty minutes going 70 on the freeway in tough traffic, with air conditioning. For example: in a race earlier this year, the #70 car's A/C goes out on lap 5 of a 500 lap race. Temperature gets up to a minimum of 120 degrees in the car. So yeah, it's physical.
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9-13-2007 @ 5:17PM
Eddie said...
Hmm.
Yup, it's official, I completely do not understand the draw.
Thanks for the clarification though. I can now officially mark this off my "things to do before the man has me assassinated" list.
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9-13-2007 @ 5:20PM
Sammy D Kat said...
I'm vaguely disappointed in this tie-in as well. Doesn't seem to be the right way to reach a broader audience. Just doesn't tie-in well with traditional motorsports.
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9-13-2007 @ 8:30PM
Adam said...
Buy more teh haloz!
And quit hatin on nascar. I don't like it either, but some (obviously a lot) of people like it otherwise it wouldn't be on TV at all.
G'day.
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9-13-2007 @ 11:19PM
burgerbat said...
At least your informed. Knowledge is half the battle.
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9-14-2007 @ 12:48AM
Bailiffman said...
I love NASCAR and Halo! I think the sponsorship is a great idea.
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