Win a GeForce 8800 video card from Massively!

Halo 3 expected to make $200 million

Colin Sebastian, a semi super duper smart analyst from Lazard Capital Markets, is predicting that Halo 3 will make upwards of $200 million rather quickly, becoming one of the largest product launches ever. And even though Sebastian doesn't state a time frame for his Halo 3 $200 million in sales, we're guessing he's directly comparing his estimate to Halo 2's $125 million first day sales record. So, in comparison to Halo 2's numbers, it's very likely that the $200 million mark will be attainable as we can guarantee sales to be very, very good. Sebastian also goes on to mention that the million plus Halo 3 pre-orders coupled with Microsoft's marketing efforts will help in reaching the $200 million milestone and move some Xbox 360 hardware. Analysts ... you gotta love 'em.

Related Headlines

Reader Comments

(Page 1)

1. 1 MILLION Dollars!

Posted at 10:35AM on Sep 14th 2007 by BrianM

2. That was my prediction when MS said they're going for $155 million in one day.

I think they'll do $200 Mill in the first day.

Posted at 10:35AM on Sep 14th 2007 by DjDATZ

3. Good, I think Spiderman 3 has the biggest opening weekend at $148 million...maybe this will get the H3 movie rolling again (although it would be a late release now, what's Peter Jackson working on again?)

Posted at 10:43AM on Sep 14th 2007 by TORO

4. I doubt it. At the very most between $150-175.

Posted at 11:02AM on Sep 14th 2007 by Ciaran Gallagher

5. Halo 3: WE CAN PRINT OUR OWN MONEY!

Posted at 11:04AM on Sep 14th 2007 by Jonah Falcon

6. http://www.gamestooge.com/2007/08/09/microsoft-can-commence-rolling-around-in-money-for-halo-3-part-ii/

Posted at 11:05AM on Sep 14th 2007 by Jonah Falcon

7. Yeah i am sure it will do that and maybe more. Its a huge game that will probably win game of the year.

Posted at 11:15AM on Sep 14th 2007 by John

8. I dunno about that. Mass Effect may sneak away with the prize.

Posted at 11:21AM on Sep 14th 2007 by Jonah Falcon

9. its obvious they'll make 200 Million. The legendary is only $130. and i know every fan boy and 12 year old kid are going to try to get that. plus the Limited is $70. sooo, i wouldnt be surprised. And they're going to beat Spidermans sales recored. a ticket is only like, $7. (depends where your at)

Posted at 11:27AM on Sep 14th 2007 by Doc

10. $7 ticket Doc!??? That's a bargain where I'm at (Chicago), average around here is $10 :(

Posted at 11:35AM on Sep 14th 2007 by TORO

11. $10 ?!?!??!?!?

We pay $14 where I am !!! WTF ?!?!?!?!

I'm not gonna repeat all of the America bullshit....Breathe....................... ARRRRRRRGHHH !!!!

Posted at 11:42AM on Sep 14th 2007 by Fontez

12. 7 Dollars at my local cinema because I"m a 'student' at the college there, and have been for 6 years, and I've yet to attend that college.

Anyways, yeah, I think this game will break any and all milestones for any thing every downloaded.

Posted at 12:11PM on Sep 14th 2007 by DemonG

13. ok let's do some math :

US$200M / US$60 a pop = 3.33M copies sold.

1.0M preorders already accounted for so that leaves 2.3M that would have to sell on day one. How many retail outlets are selling this game? Every US Wal-Mart, Target, Gamestop, EB Games, Best Buy, Circuit City among other places.

Let's say Wal-Mart stocks it in 2500 stores, Target 1100, Best Buy 1400, Circuit City 600, Gamestop 4500 (store counts per Wikipedia)

ok, so at LEAST 2500+1100+1400+600+4500 locations in the US will have copies of Halo 3 on day 1.

That's about 10,000 retail outlets.

2.3M / 10,000 = 230 copies per location.

that's aggressive to say the least,

but i acknowledge the number of retail outlets may be understated by as much as half,

so cut the 230 per store to 115 per store - that's still a really agressive number ON TOP of all the preorders for a single day.

just to provide perspective, halo2 was $125M at a time when games cost $50.

That's 125M / 50 = 2.5M copies so it's not out of the question but it's still a massive jump of units sold. (3.3M up from 2.5M is a 33% increase)

couple that with this being less than 2 years after console launch as opposed to Halo 2's 3 years after console launch and the higher console price at the time of game release and I just don't see this $200M thing happening.

Posted at 12:20PM on Sep 14th 2007 by Jason

14. Ohh yeah this guy is a REAL genius 4 mill preorders X 50 = 200. OMG wow and that doesn't even figure for legendary editions. Super smart.

Posted at 12:24PM on Sep 14th 2007 by Jesse

15. last check there are 1M preorders not 4M

the legendary edition is not going to be the primary sku by any stretch of the imagination - hence the change should not be material to the overall numbers.

and thanks for the genius comment - i needed that to brighten my day.

Posted at 12:48PM on Sep 14th 2007 by Jason

16. Pre-orders have gone FAR past 4 million. I'm not sure if you guys know, but there live other people outside of the usa. And yes, they play games too!

Posted at 1:00PM on Sep 14th 2007 by Titwat

17. I made a new, improved Halo 3 money shot:

http://tinyurl.com/3xqe2h

Posted at 1:01PM on Sep 14th 2007 by NorCal05

18. I believe this figures relate to the US only, we're trying to break 1st day sales record of $125 mill (Halo 2) and $148 mill (Spiderman 3).

Posted at 1:40PM on Sep 14th 2007 by TORO

19. "the legendary edition is not going to be the primary sku by any stretch of the imagination - hence the change should not be material to the overall numbers." Look, the fact you used the term "material" makes me think you're an accounting guy. I'm an accounting guy. But we can't ignore the "Finance" guys who say that the Legendary and Limited at $139 and $70 a pop do make a huge difference in the pricing and revenue scheme. And it does make a huge difference from the "Finance" perspective.

Posted at 2:16PM on Sep 14th 2007 by Drew

20. "its obvious they'll make 200 Million. The legendary is only $130. and i know every fan boy and 12 year old kid are going to try to get that." umm arent you posting on a fanboy site hippie? this Proud fanboy ordered it way back when and I cannot wait.

Posted at 4:59PM on Sep 14th 2007 by RandomHero

Next 20 Comments

Add your comments

Please keep your comments relevant to this blog entry. Email addresses are never displayed, but they are required to confirm your comments.

When you enter your name and email address, you'll be sent a link to confirm your comment, and a password. To leave another comment, just use that password.

To create a live link, simply type the URL (including http://) or email address and we will make it a live link for you. You can put up to 3 URLs in your comments. Line breaks and paragraphs are automatically converted — no need to use <p> or <br> tags.

New Users

Current Users

Check out all our Halo 3 beta news coverage
Bits
Cheats (9)
Console wars (216)
Contests and Giveaways (77)
Deals and Bargains (96)
Downloads (167)
E3 (86)
Fan stuff (743)
Game announcements (75)
Hacks / mods (139)
HD-DVD Releases (51)
How-tos (44)
Interviews (93)
MMO (7)
Multiplayer (101)
News (4518)
Peripherals (219)
Podcasts (47)
Polls (14)
Reviews (44)
Rumors (170)
Shipping this week (34)
Video Marketplace (31)
Videos (180)
Walkthroughs (3)
What are you playing? (45)
WMC (20)
Xbox Live (646)
Xbox Live Arcade (584)
Xbox Live Marketplace (672)
Titles
Amped 3 (6)
Assassin's Creed (34)
BioShock (73)
Burnout Revenge (8)
Call of Duty 2 (20)
Call of Duty 3 (10)
Command and Conquer 3 (25)
Condemned (15)
Crackdown (65)
Dead or Alive 4 (22)
Elder Scrolls IV: Oblivion (49)
Fable 2 (25)
FIFA Soccer 06 (5)
Fight Night Round 3 (5)
Final Fantasy XI (12)
Frame City Killer (2)
Full Auto (6)
Fuzion Frenzy 2 (9)
Gears of War (235)
Ghost Recon: Advanced Warfighter (32)
Ghost Recon: Advanced Warfighter 2 (29)
Guitar Hero II (64)
GUN (4)
Halo 3 (561)
Kameo (14)
King Kong (8)
Lost Planet (29)
Madden NFL 06 (5)
Mass Effect (45)
NBA 2K6 (4)
NBA Live 06 (4)
Need For Speed Most Wanted (4)
NHL 2K6 (2)
Perfect Dark (18)
Project Gotham Racing 3 (24)
Quake 4 (6)
R* Games Presents: Table Tennis (9)
Ridge Racer 6 (7)
Rumble Roses XX (0)
Saints Row (10)
Splinter Cell: Double Agent (19)
Street Trace (7)
The Darkness (22)
The Godfather (2)
The Outfit (4)
Tiger Woods PGA Tour 06 (3)
Tony Hawk's American Wasteland (4)
Too Human (20)
Top Spin 2 (5)
Viva Pinata (26)
GDC '07 Coverage
GDC '07 (33)

RESOURCES

RSS NEWSFEEDS

Powered by Blogsmith

Worth reading

  • 360 Arcadians
  • Achieve360Points
  • Gamerscore Blog
  • Gamertag Radio
  • GameTrailers 360
  • Halo.Bungie.Org
  • Major Nelson
  • Planet Xbox 360
  • TeamXbox
  • Unscripted 360
  • XBLArcade
  • Xbox 360 Achievements
  • Xbox Domain
  • Xbox-Scene
  • Xboxyde
  • Xboxygen (French)

Featured Galleries

Halo 3 Heroic Map Pack
Rumored IPTV
SSFIITHDR (XBLA)
Battlestar Galactica (XBLA)
Halo 3
Braid (XBLA)
Halo 3 McFarlane Figures
Ecco the Dolphin (XBLA)
Pirates Vs. Ninjas Dodgeball (XBLA)

 

Most Commented On (14 days)

Recent Comments

Worth reading

  • 360 Arcadians
  • Achieve360Points
  • Gamerscore Blog
  • Gamertag Radio
  • GameTrailers 360
  • Halo.Bungie.Org
  • Major Nelson
  • Planet Xbox 360
  • TeamXbox
  • Unscripted 360
  • XBLArcade
  • Xbox 360 Achievements
  • Xbox Domain
  • Xbox-Scene
  • Xboxyde
  • Xboxygen (French)

Weblogs, Inc. Network

  • Autos
    • Autoblog
    • AutoblogGreen
    • Autoblog Spanish
    • Autoblog Chinese
    • Autoblog Simplified Chinese
  • Technology
    • Download Squad
    • Engadget
    • Engadget HD
    • Engadget Mobile
    • Engadget Chinese
    • Engadget Simplified Chinese
    • Engadget Japanese
    • Engadget Spanish
    • TUAW (Apple)
  • Lifestyle
    • AisleDash
    • DIY Life
    • Gadling
    • Green Daily
    • Luxist
    • ParentDish
    • Slashfood
    • Styledash
    • That's Fit
  • Gaming
    • Joystiq
    • DS Fanboy
    • Nintendo Wii Fanboy
    • PS3 Fanboy
    • PSP Fanboy
    • Second Life Insider
    • WoW Insider
    • Xbox 360 Fanboy
  • Entertainment
    • Cinematical
    • TV Squad
  • Finance
    • BloggingBuyouts
    • BloggingStocks
  • Also on AOL
    • African-American Culture
    • Autos
    • Games
    • Maps
    • Money
    • Movies
    • Music
    • News
    • Sports
    • Switched
    • Television
    • Travel

Other Weblogs Inc. Network blogs you might be interested in:

PS3 Fanboy
  • PS3 outsells Wii again in Japan
  • Sony hopeful for successful Black Friday PS3 sales
  • European PSN update for November 22nd
  • Nomura spills info on FF Versus XIII in latest Dengeki
  • PS3 Orange Box: the slideshow version
Subscribe with My AOL, MyYahoo or Bloglines
WOW Insider
  • Login servers down, forums explode
  • Know Your Lore Special: So what are you doing for the holidays?
  • Follow-up for WoW comic book pre-orders
  • Robbing the guild bank
  • WoW Moviewatch: Taming the elusive ghost wolf
Subscribe with My AOL, MyYahoo or Bloglines
PSP Fanboy
  • PSP Fanboy review: Silent Hill Origins
  • Sony continues to talk PlayStation Phone possibilities
  • Crisis Core is Square's best selling game this year
  • Downloadable games may not feature same content as UMD
  • Senators call for ESRB review after Manhunt 2 fiasco
Subscribe with My AOL, MyYahoo or Bloglines
Joystiq
  • Today's Katamariest video: Cartoon Network's 'Chowder'
  • The Joystiq Thanksgiving: 2007 edition
  • Rocky and Bullwinkle bound for Xbox Live Arcade
  • Poor sales of Space Giraffe make Jeff Minter sad
  • Selfless crazies play Desert Bus for charity
Subscribe with My AOL, MyYahoo or Bloglines
Engadget Mobile
  • Debitel rearing to capitalize on T-Mobile Germany's SIM-free iPhone
  • Doro's ridiculously simple phones in the wild
  • Sony denies the PlayStation Phone, as usual
  • Qualcomm wins a legal round against Nokia in the US, too
  • Blyk alleges decent click-through rates on mobile ads
Subscribe with My AOL, MyYahoo or Bloglines
Autoblog Green
  • LA Auto Show videos: Lohner Porsche, Hyundai's QarmaQ
  • PSA sends a Peugeot 307 Hybride to the Challenge Bibendum
  • Waiting for the diesel Accord? Check out the current Euro-spec Accord diesel
  • Doing it again: A Mini is becoming a piece of art
  • What goes around comes around (as art) with the junk scooter
Subscribe with My AOL, MyYahoo or Bloglines
Engadget
  • Persuade a pal to buy an Xbox 360, enjoy ten XBLA games gratis
  • Black Friday deal roundup
  • Black Friday Giveaways (part 3): Plantronics Discovery 640 Bluetooth headset
  • PNY Attache Optima shows USB's softer side
  • Black Friday Giveaways (part 2): Microsoft LifeCam VX-7000
Subscribe with My AOL, MyYahoo or Bloglines
The Unofficial Apple Weblog (TUAW)
  • Happy Thanksgiving
  • NCIS features an oddly full-featured iPhone
  • How much is your iPhone contract worth to Apple?
  • Silver post PowerBook earrings
  • iTunes: Free Wednesday Japan Update
Subscribe with My AOL, MyYahoo or Bloglines
Autoblog
  • In depth: Acura's 2.3L turbocharged I-4 engine
  • Canadian union calls Chrysler's actions "stupid"
  • Volkswagen to Proton: I'm just not that into you!
  • Crazy eights! MTM builds an 888-hp Audi R8
  • Lightest Lotus yet: Hot Wheels Lotus concept
Subscribe with My AOL, MyYahoo or Bloglines
Gadling
  • Big in Japan: Exploding piggy bank helps you save money
  • Macy's Thanksgiving Parade: a balloon handler's scoop
  • Photo of the Day (11/22/07)
  • One for the Road: The World in a City
  • Flight patterns animation
Subscribe with My AOL, MyYahoo or Bloglines
Engadget HD
  • Star Trek HD DVD phaser promo details uncloaked
  • Vizio still #1 for LCDs in North America
  • HDTV Listings for November 22, 2007
  • Samsung announces plans to expand 8G LCD plant...without Sony
  • Telemundo kicks off HD production in Mexico
Subscribe with My AOL, MyYahoo or Bloglines
Download Squad
  • Avoid long lines on Black Friday with these shopping sites
  • Techsmith offers free Camtasia Studio download
  • Yahoo! Mail for visually impaired users
  • QuickRibbon website announcements
  • Comodo Firewall Pro 3.0 released
Subscribe with My AOL, MyYahoo or Bloglines