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Posts with tag petermoore

Introducing Peter Moore: the blogger


After years of abuse from the blogosphere (including plenty from around these parts), Peter Moore has decided to join the enemy and become a blogger ... in a manner of speaking anyway. First of all, Peter won't be joining the ranks of video game journalism, but will instead be posting for the benefit of the EA Sports community. Second, it's not a dedicated blog per se, but more of a glorified forum post. Still, Peter Moore will be taking regular chunks of his schedule and dedicating them to communicating with the masses. Entitled Inside the Game, the blog serves as a soap box for Moore to share whatever his heart desires. In the first installment of the blog, his heart desires to go back in time and get the Patriots to win the Super Bowl. He also takes some time to mention FaceBreaker and take a few good-natured potshots at Major Nelson.

The blog mostly serves as an introduction to the concept, so don't go looking for any bombshells. Still, it's an interesting read, and hopefully Inside the Game will become a regular source for newsworthy information from EA.

Moore: EA Sports can take on Nike and ESPN

The enjoyable and ever so determined Peter Moore is all about shooting for the stars at his new job at EA Sports in Cali. No really, he wants it all and is going for it.

In an interview with the New York Times, Moore lays out his goals and vision for the EA Sports brand, hoping that he and his team can turn it into a general sports brand that could go up against others like Nike and ESPN. Moore's ambitious vision sees a future where sports camps, on-air broadcasts, retail products and stadiums (okay, maybe not stadiums) will be branded with the EA Sports logo, similar to how Nike already runs business. These are all lofty goals indeed, but we say go get 'em Peter. And if ever you get in a bind or business gets rough, get yourself some new ink and rock a sleeveless shirt around the office. The morale boost would be immeasurable.

Peter Moore on the state of the Xbox

Peter Moore, dearly departed VP of Xbox, recently spoke with Gamasutra on a range of topics. Most of them, surprisingly, related to the Xbox 360. A little more specifically, Moore speaks on the Xbox's progress in Japan, the importance of exclusive games, multiplatform games, and how many Xboxes Halo 3 will sell (answer: "a lot of green ones"). Moore also talks about Microsoft's expansion into the casual gaming market (Scene It and those kooky controllers), the ease of 360 development in comparison to other consoles, Final Fantasy on Xbox, and of course, whether or not he is, in fact, the Devil. It's a good read and perhaps one of the last chances we'll have to see him do the PR dance for Microsoft. Hit the "read" link to check it out.

[Thanks, un1qu3 n3wy0rk]

Update
: Added vitally important "read" link. Kicked self in groin.

Peter Moore's final goodbye

Since the news broke last night that Xbox's poster boy Peter Moore was leaving Microsoft and heading to California to work with EA Sports, we've been waiting to hear from him one last time. And Major Nelson must have shared the same feeling too, because he tracked down Mr. Moore for a twelve minute audio discussion of what he'll miss most, where he's headed and why he decided to head to EA. And for all the conspiracy theorists out there Moore specifically mentioned that this decision had nothing to do with how things are going at Microsoft, the three year warranty mess or anything else business related. He just wanted to move back home to California to be with his family and put their interests first. Listen for yourself and download Peter Moore's goodbye interview already.

And please do not cry fanboys, because Peter Moore is extremely optimistic and promises to keep in touch with the Xbox community for years to come. Collectively we bid a fond farewell to you Peter Moore as we enjoyed the time you've spent on team Xbox and we hope you enjoy spending your newly earned millions. We'll miss you.

Peter Moore resigns from Microsoft, replaced by Don Mattrick [update 1]


Microsoft has announced that Peter Moore, Vice President of their Interactive Entertainment Business, Entertainment and Devices Division, has resigned from the company. Moore has decided to move his family back to California for "personal reasons" and has secured a new position in the games industry (rumored by 1UP to be EA Sports). He is to be replaced by former EA head, Don Mattrick, who joined Microsoft in February as a "strategic advisor." Mattrick will assume his new role at Microsoft beginning July 30.

Joystiq has a call scheduled with Microsoft later today. Keep your eye on their front page for more updates as they become available.

Update: Major Nelson has confirmed that Peter Moore will become the new president of EA's sports division.

X3F interview: 4 minutes in the dark with Peter Moore


Peter Moore with Rock Band producer, Helen McWilliams

On the second night of E3, we stepped into a large, dimly lit room filled with tables -- 8 tables to be exact. At each table sat important folk from the ranks of Microsoft. Bungie's Frank O'Connor, Peter Molyneux: there's some big names in this room (we'll have more on them soon). Sitting in front of us is Peter Moore, VP of Microsoft's Entertainment and Devices Division -- i.e. Xbox. On the right hand side of the room is large LED chess clock. We have four minutes. That's it. The clock starts and we ask him the first thing we can think to ask. We've only got four minutes here, so there's no point in being coy about it.

How do you like Rock Band?

I love Rock Band. I actually, as you may or may not know, I actually went on stage again last night down in west Hollywood, and got up on the stage with the guys and had a good time. Once I can hear the music I can play the game, you know, so I think it's a great game. I love it, I flew to Cambridge, Massachusetts about six months ago, got my first taste of it. Just knew right then we needed to make it part of the briefing, and knew I'm stupid enough to go and put a guitar around my neck and give it a go.

Continue reading X3F interview: 4 minutes in the dark with Peter Moore

MS fails to meet 12 million mark

Microsoft announced at the beginning of this year that it had reduced its shipment goal for the fiscal year to 12 million units, down from 13-15 million units. Speaking to gamesindustry.biz about the new 360 warranty, Peter Moore has confirmed that Microsoft has missed the target of 12 million units. The company has sold roughly 11.6 million units, missing its goal by 400,000 units. Despite this, Moore states that Microsoft feels "really good" about the state of the Xbox. In particular, he emphasizes Microsoft's holiday lineup, and notes that it will be featured heavily at E3 next week.

Peter Moore chats about failures, new warranty


Speaking to Joystiq in a conference call, Peter Moore addressed some of the implications brought on by the recent Xbox 360 warranty extension. Among the topics discussed was Microsoft's speed at reacting to the situation. While it seems like complaints have been mounting for ages, Moore notes that time was needed to "gather data and weigh the financial implications" as well as identifying the hardware problems themselves. Before you ask, no, Moore did not reveal what those problems were, nor did he reveal Xbox 360 failure percentages. According to Moore, Microsoft has "no intention" of doing such a thing, as they see "no value" in doing so. Moore also discusses the apparent disappearance of Xbox 360 Elites and why the warranty extension applies only to the Red Ring of Death and not Xbox 360s with disc scratching problems. Head over to Joystiq for the full report.

360's Warranty extended to THREE years!

The guys over at Gamerscore Blog expressed their discontent with the failure rate of Xbox 360s and the customer service for getting consoles repaired. As such, they are changing the warranty policy worldwide to 3 years after the consoles purchase when dealing with the 3 red rings of light hardware failure on Xbox 360s. Anyone who's payed for any repairs up to this point will be reimbursed in full. This means that anyone who bought their console at launch will be covered until November 22nd 2008. On top of the press release, Peter Moore himself posted an open letter to the community on the policy change, which is included after the break, as well as a FAQ on how it's being rolled out.

Continue reading 360's Warranty extended to THREE years!

Peter Moore hates Pac-Man


With all the Pac-Man World Championship fun going on right now, the Gamerscore Blog crew unearthed a never before seen video (embedded above) of an encounter between Pac-Man and the legendary Peter Moore. And after giving the video a watch, is it just us or do you feel just a little bit sorry for Pac-Man? Mr. Moore has quite the dirty British mouth and his vulgarities are maybe just a little unwarranted. Unless Pac-Man did something unspeakably wrong to make Peter angry, something like eating the last cherry from the company fridge.

Microsoft's Moore likens PS3 to Dreamcast

In a recent interview with Next-Gen, Peter Moore had some interesting thoughts on the current state of affairs for the PS3. Specifically, Moore offhandedly compares the machine to one with which he is intimately familiar: the Dreamcast. When given the opportunity to insult the PS3 asked a question about the PS3's problems, Moore said, "I'm digging up my tortured past here, but remember Dreamcast?"

The implication here, obviously, is that the PS3 is failing as the Dreamcast did. We would be remiss in our duties if we didn't note that the PS3's situation is vastly different than that of the Dreamcast. SEGA was coming off the unsuccessful SEGA Saturn before it launched the initially successful Dreamcast, only to watch it get crushed under the matte black boots of the PS2. Sony, on the other hand, is coming off the incredible success of the very console that killed the Dreamcast in the first place. Still, details aside, the meaning of the comment is clear, and those, Mr. Moore, are fighting words.

Looking past the initial swipe at Sony, the interview covers a fairly substantial range of topics. These include the Xbox 360 Elite, the continued existence of the Core 360, and how Microsoft plans to expand its software lineup. Hit the "read" link to check it out.

[Via Joystiq. Thanks, PacoDG]

Moore on 360 failure rates, [email protected], more


Speaking to Mike Antonucci of the Mercury News, Microsoft's Peter Moore answered readers questions about the Xbox 360. Among the more interesting questions was from a reader who had gone through two Xbox 360s within 7 months. When asked for a "straight answer" about 360 failure rates -- and whether or not they were higher than 3% -- Moore deflected the issue, saying that customers should focus on the treatment of the problem and not the problem itself. In other words, quality of customer service is more important than the quality of the product. According to Moore, "Y'know, things break, and if we've treated him well and fixed his problem, that's something that we're focused on right now." Moore further stated that he couldn't comment on specific failure rates because he was "shipping in 36 countries and it's a complex business."

Other issues discussed include [email protected], the shared processing initiative recently supported by the PS3. When asked whether or not the 360 would ever be used for such a purpose, Moore stated that if Microsoft believed it could aid projects like [email protected] with the processing power of the 360, it would certainly consider it. Moore also takes time to address the Xbox 360's variety of games (or lack thereof), and the state of affairs in Japan. Hit the "read" link for the full article.

MS responds to Fils-Aime's claim


So, Reggie Fils-Aime voiced his opinion on the 360's sales in Europe, and Microsoft wasn't going to just sit and listen to such statements. They came back to say that they are on track to meet their 12 million shipped worldwide milestone by the end of June 2007, having shipped 10.4 million back in December. They also pointed out that the 6 million Xbox Live users worldwide is nothing to scoff at either. Still, it will be interesting to see how things stack up after the other two consoles have been on the market for a year.

EGM: Moore on 360 and its successor

In a recent interview with EGM, Peter Moore gave some insight on the future of Microsoft's next console. He stated that the production team for the 360 is currently working on its successor, and are looking at what kind of computing power will be available around 2011 and 2012. That puts the lifespan of the 360 somewhere between 6 to 7 years, which is certainly better than the original Xbox's 4 years. Moore also stated that there will be support for the 360 "as long as it sells". So, that's a long way off, which is a good thing, as we are happy to see Microsoft's plans for the 360 look more long term than last time.

[Via Digg]

Moore: motion control on 360?

Speaking to Game Informer, Don Mattrick and Peter Moore discuss the future of the Xbox 360. Specifically, Moore discusses the great stable of games heading to the platform -- Mass Effect, Forza 2, Too Human, etc. -- and how Microsoft plans to combat the tiny white elephant in the room, the Wii. According to Moore, Microsoft began to see the significance of the casual market when the Wii was still known as Revolution. Moore states that Microsoft's strategy is more than simply throwing more E rated games onto the 360, saying "it's more experiential than that." This quickly leads to the speculation that Microsoft may have a motion controller of its own in mind. At this point it remains pure speculation. After all, Mr. Moore could easily be talking about more games involving the Vision Camera. Whatever it is, Moore states that there will be announcements within the next couple of months. With any luck, we might just hear something during GDC next week.

Do you think Microsoft has a Wiimote up its sleeve, or is it something entirely different?

[Via Evil Avatar]

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