When a company has the luxury of owning the rights to two of the industry's hottest franchises (read that, not the hottest but two of the hottest) you try a little thing called Aggressive Marketing. Aggressive Marketing is a wonderfully terrible thing. It has spawned the likes of
Halo branded Mountain Dew, don't kid yourself it was terrible. It makes rotating ads for summer movies a consideration in the map design process (Sup,
Rainbox Six Vegas?) and it adds a logo to expensive electronics in hopes of catching the hardcore of guard.
In the market for a Zune? Microsoft has revealed that a limited edition
Gears of War 2 Zune bundle will begin shipping on November 7 for $280. The laser-etched "Crimson Omen" plastered 120GB media player comes pre-loaded with 244 pieces of
Gears of War media - the soundtrack, concept art, behind-the-scenes videos and other content you've probably already seen here at X3F for free.
[via Engadget]
Reader Comments (Page 1 of 2)
10-01-2008 @ 10:56AM
Doll said...
That is sweet. If i didn't have an iPod, I would consider switching to Zune right now.
Reply
10-01-2008 @ 1:45PM
Gabriel said...
No, seriously, ditch iPod and get a Zune or a Sansa. One of the new functionalties for the Zune allows you to identify a song when you're listening to FM radio on your Zune and download it directly to the Zune. The 30 gig can't do this but it can cue up a song to download next time you connect your device. They're also about to expand the games on the Zune (you get two games just for upgrading to firmware version 3.0) and more are sure to come. The better control option is definitely on the new Zunes. Zune also has DRM-free MP3s available for download as opposed to iTunes, which forces you to buy their proprietary format. If you buy a DRM free MP3, you can use it on any device. Why would you buy music that you can't take to any device you want? iPod and iTunes as a combination are overrated. Do yourself a favor and get a Zune. You could also get a Sansa if storage capacity isn't a big deal. Sansa has some of the best overall sound quality and flexibility (more supported file-types) out of all of the MP3 players. Download DRM-free MP3s on the Zune marketplace or download from Amazon.com, where everything is DRM-free. Zune and the Zune marketplace altogether are just integrated better without forcing you to buy a proprietary format. Seriously, don't stick with the flock on this one.
10-19-2008 @ 4:43AM
OrgunDonor said...
I'm in the same boat as you, if I hadn't of recently brought another iPod to replace my older one then I would have gone for a Zune... But I'm going to have to say so no to changing to Zune at the moment, the iPod touch is very nice, and much better then anything else I have used, granted iTunes could be better, but I've definitely gotten used to it now, and does what it does... But you are not constrained to buying just from iTunes so that whole proprietary format thing is, and always will be, a rubbish argument.
10-01-2008 @ 10:57AM
JerkfacedFed said...
giving my 80gb to my brother and getting this. hell yea
Reply
10-01-2008 @ 10:58AM
Knight Marquise said...
Don't kid yourself Xav, game fuel was damn awesome. It could give me the shakes faster then Full Throttle. :)
Reply
10-01-2008 @ 12:36PM
cranium said...
I loved game fuel. Every time i pass mountain dew at a store I keep an eye out just in case some never got bought. I hope they bring it back for Gears 2.
After all, it was called 'game fuel: halo 3 edition'. that makes "game fuel :Gears of War 2 editon" highly possible.
10-01-2008 @ 12:59PM
jarhead906 said...
Like he said, don't kid yourself, it was terrible.
It tastes like someone took Live Wire Mountain Dew and squirted in some generic grape-flavored cough syrup.
10-01-2008 @ 2:41PM
dark_inchworm said...
GF was awesome dammit!
And don't bother looking, cranium... I have the most recently produced case I could find and it's quite flat and nasty now. Got about 8 cans for memorabilia though!
10-01-2008 @ 3:28PM
offday said...
I agree with the smart ones here. Game fuel rocked.
Now Pepsi Blue, there's another story.
10-01-2008 @ 4:02PM
NukeAssault said...
Those kinds of drinks don't do squat for me... But out of all the ones ive tasted i liked Bawls.
10-01-2008 @ 10:59AM
Dark Caboose said...
1. The Halo Mountain Dew rocked like there was no tomorrow.
2.Why reference the Halo soda when you could reference the Halo Zune?
3. I still have a 12 pack and two 2 liters in a cabinet next to my "cat helmet"
Reply
10-01-2008 @ 11:02AM
DjDATZ said...
Now Dustin has an excuse to get a Zune.
Reply
10-01-2008 @ 11:06AM
joeybeast said...
Why didn't they put the gears logo on the squicle
Reply
10-01-2008 @ 11:06AM
Jay said...
I'm sure Dustin has his on pre-order already somehow. :)
Reply
10-01-2008 @ 11:16AM
NeoK-182 said...
if i only had the money. this would look great next to my Halo 3 Zune 30.
Reply
10-01-2008 @ 11:17AM
Huey2k2 said...
Let me guess, this won't come out in Canada until several years after it is released in the US.
I had to import my 80gig Zune way back when to get it, don't make me have to import this too.
Reply
10-01-2008 @ 3:14PM
Flakundenga said...
Not to mention that if it does indeed come it would be more expensive as well. Sucks if it doesn't come here cuz I am in the market for a 120GB Zune...
10-01-2008 @ 3:38PM
Flakundenga said...
Hey I did some digging around and good news:
"The special edition devices will also be available online at Amazon.ca, BestBuy.ca, FutureShop.ca and TheSource.ca in Canada, for an estimated retail price of $279.991 (U.S./CDN) and will begin shipping to customers starting Nov. 7."
Yeah!!!! Here's the link:
http://www.microsoft.com/presspass/press/2008/oct08/10-01ZuneGears2PR.mspx
10-01-2008 @ 11:18AM
Rick said...
Haha, Zune.
Sales of this model should at least top 3, possibly 5 units. I'm sure the internal sales target is at least 20. Microsoft is likely to bank around a cool $1,400. Not too shabby.
Reply
10-01-2008 @ 11:25AM
Sarge said...
@*%&!!! I just got a 80gb Zune 3 months ago. I would have been all over this. Well I could always use a spare.
Reply