Take-Two sues the Chicago Transit Authority
Take-Two Interactive has filed suit against the Chicago Transit Authority (CTA) in a Manhattan federal court on Monday for pulling ads that promoted the controversial game, Grand Theft Auto IV, without explanation. Take-Two Interactive alleges the CTA has violated its free speech and contractual rights, saying it pulled its posters within days of the ads first appearing on April 22.
In the filing Take-Two accused the CTA and its sales agent, Titan Outdoor LLC, of violating a $300,000 campaign agreement that included running Grand Theft Auto IV promotional advertisements on buses and at bus stops throughout the Chicago area, which were scheduled for display for six weeks between April and June.
The advertisements were pulled after a Fox News affiliate questioned the CTA's priorities of promoting the controversial title during a surge of violent crime in the city of Chicago.
Take-Two seeks an order for the transit authority to run the ads as well as monetary damages of at least $300,000.
[Thanks, LeGrande J.]
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