
If you've been sneaking around in Splinter Cell: Double Agent multiplayer lately, you may have had a strange desire to purchase 300 on DVD (and Hi-Def!). X3F reader NitroFrost sent us the image above, in which you can behold the power of in-game advertising. The new ads apparently seemed to arrive at about the same time as the recently released downloadable content. As usual, seeing an ad like this makes us wonder how players actually feel about them. Frankly, it's hard for us to argue with 300's awesomeness (in the true sense of the word), but we're not sure that it adds to the experience. What say you, fanboys? Do ads ruin the experience? Does it depend on the product being advertised? What if it were Doritos or Sprite, for example)? Let your voice be heard in the comments below.
Reader Comments (Page 1 of 3)
8-01-2007 @ 12:36PM
Fezmid said...
I don't have a problem with it, as long as it fits in the context of the game. I would NOT want to see advertising in Oblivion, for example. However, advertising in Crackdown is kinda cool -- and I like how the signs change from time to time.
That said, we should get a discount for the game if there's advertising in it... :)
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8-01-2007 @ 12:38PM
Tony said...
Yeah, it definitely depends on the game. If they have phony billboards to begin with, I really don't care... particularly if it helps make DLC free.
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8-01-2007 @ 12:39PM
Th3Tru7h said...
I don't mind it, as long as doesn't pop up, and really distract you from gaming.
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8-01-2007 @ 12:39PM
Token said...
That happened to me in Crackdown, and Rainbow Six: Vegas.
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8-01-2007 @ 12:41PM
dunnypop said...
Sometimes I like seeing ads change in games. It's pretty cool to see Smokin' Aces and Axe ad's in Rainbow. It makes the game a little more relevant.
As long as we can get some free DLC, I'm all for having ads.
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8-01-2007 @ 12:41PM
jdkay20 said...
the same ads are in Rainbow 6 Vegas. Mostly in the Casino map.
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8-01-2007 @ 12:41PM
a ham sandwich said...
great posts @ 1 and 2! i heartily agree with both of you!
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8-01-2007 @ 12:42PM
Tyler said...
The 300 ad has been going on for a while. I have seen it in Rainbow Six Vegas for a while now. Go the the elevators in Calypso Casino and it's there. Apparently it is in Crackdown too.
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8-01-2007 @ 12:43PM
HHHawk said...
Yeah it's in Vegas too for 300, probably GRAW 2 as well.
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8-01-2007 @ 12:47PM
DjDATZ said...
I agree with Fezmid; as long as some form of advertising seems to be natural at that spot in the game, I'm all for it, but not when it sticks out like a sore thumb...then its just annoying...lol
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8-01-2007 @ 12:58PM
Lharmon said...
Yeah, I've been seeing ads for 300 on RB6 vegas for a week or more. I think it's ok, but we've PAID for this game. It shouldn't have advertising!
Ok, Ok... it looks fine though. In reality I don't mind it. However, since I paid $60 plus for the game, why not hook me up with some free DLC? It could be crap DLC, but give us something if you are going to shove ads down our throats!
I mean, Discovery Channel provided a couple of maps for GOW, and there was NO in game advertising!
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8-01-2007 @ 12:59PM
OTAM said...
That's weird...I mean,I see my game being whored out with advertisements...yet I still had to pay $59.99.
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8-01-2007 @ 1:06PM
bigd7387 said...
Ever since I started playing the Atari 2600 I have liked ads in games. I always thought that the ads added legitimacy to my favorite past time. Yeah I would like to get a game alittle cheaper with ads but I also started waiting about 3-4 mos. before I by a game so I don't have to pay full price. Yeah I'm cheap.
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8-01-2007 @ 1:06PM
JediMasterASD said...
thats so weird because i actually just rented SC:DA and played through it for the first time this week because my GF is in hawaii on vacation with her fam. oddly though the 300 Ad wasnt in there when i played and i would have noticed because i noticed them everywhere in RS:Vegas about 2 weeks ago. I havent downloaded anything for Double Agent though so it must have been included in some DLC that they put out.
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8-01-2007 @ 1:12PM
Tony Bowman said...
anything that adds to the the believability of the game world without detracting from the gaming experience is a-ok with me, ads included.
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8-01-2007 @ 1:15PM
Vincent said...
I saw the 300 ad all over Rainbow Six:Vegas, also The Bourne Ultimatum. Also, in Def Jam:Icon, in the club they have a 300 ad hidden in the background a little. I personally like the ads because it makes the games seem a little more real. But as the first guy said, it has to fit the game...I don't wanna be playing Oblivion one day and see some guy running around one of the towns handing out fliers for 300
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8-01-2007 @ 1:16PM
YoRone22 said...
It's in Def Jam Icon too. I thought it was pretty cool.
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8-01-2007 @ 1:19PM
Jason said...
I understand the point that in a game like this the ads become part of the background quite nicely and it actually helps them mimic our ad-infested world.
I also agree that they would look horrible in Oblivion, or say, Viva Pinata.
This worries me though because if we accept these ads so readily in our Tom Clancy games and our Crackdowns then developers and publishers might start to favor games that have realistic environments as opposed to fantastic environments and we might see a decline in Oblivions, Marios, and God of Wars.
If it were up to me, we wouldn’t have these ads at all; at least not in games that we’ve paid for.
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8-01-2007 @ 1:24PM
JeremyK said...
Yep, I saw the same exact ad in RB6. Stuff like that doesn't bother me though.
If we ever get pop up advertising like what is all over the internet than I'd be pissed... :P
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8-01-2007 @ 1:24PM
Wolfrider said...
God, that is obnoxious. When I keep hearing about in game ads; I always think product placement. Like a Coke machine sitting somewhere. That's irritating (especially because I'm paying full price for the thing), but giant distracting billboards? That's a bloody eyesore. It looks like a popup ad.
Ugh, I have to say I'm pretty disgusted at the comments too. "Sure, let us all bend over for the multi-million dollar game companies! We don't have the spine to say no."
I couldn't imagine this in any other medium. Could you imagine in the middle of a movie a commercial break for fruit punch? Or listening to a Wilco album and hearing, "The following song has been brought to you by X. [Instert lame slogan here]." It's bad enough I have to sit through garbage advertisements at the beginning of movies in the theatre, but holy crap, right in the middle of the game. Scratch Splinter Cell off my to buy list. Maybe I'll pirate it. Hey, they're making money off the ads anyway, who's to say I don't deserve it for free?
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