When we found out that Project Gotham Racing had been used to promote the PS3 for a third time, it took every ounce of strength we could muster to avoid making a 300 "This is madness!" joke. The truth is though, this is madness. First, PGR3 was used by Sony to promote a trailer for Gran Turismo HD, then it was used again by Kia for a PS3 promotion. This time the offending publication is from Media Markt, one of Europe's largest electronics store chains, which overlays a PS3 on top of this image from PGR3. In an ironic twist, the article in question is apparently about the Playstation 3's future.
At this rate, we'll be seeing PGR3 images in the next ad for Ratchet & Clank.
Reader Comments (Page 1 of 1)
5-21-2007 @ 9:56AM
jimhuf said...
maybe they are confused by the lack of ps3 exclusives and think it works both ways?
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5-21-2007 @ 10:11AM
Tarl said...
Ha ha ha ha ha. Sony, they make me giggle.
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5-21-2007 @ 11:09AM
Morgon said...
I still want to know the legalities of this.
Reebok couldn't advertise their new shoe with the Nike logo on the side... how can Sony advertise their game using PGR3?
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5-21-2007 @ 11:18AM
Toph said...
I wonder if they got away with similar crap like this before the PGR thing, nobody caught it, and they just kept with it. It reminds me of the time Sega 'stole' the controller ports from the Atari 2600 for their Genesis console. (You can use Genesis controllers on your 2600 in a limited way thanks to that, by the way.)
It seems to be a general rule; 'If you can get away with it and come out ahead, do it.'. ..Yeah..like the SIXAXIS was BEFORE the Wiimote....sure...
What BS this whole thing is.
Next up, Sony will grab some screens from MGS4 for a magazine and say it's playing on a PS3..:)
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5-21-2007 @ 11:22AM
Boff said...
As was previously stated, what are the legalities of this??
If it was me I'd be suing the fuck out of Sony.
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5-21-2007 @ 11:33AM
Toph said...
..Microsoft should post some sort of obvious joke using Kratos in an ad promoting Half-Life Orange Box..
What really gets me is that these are OBVIOUSLY PGR cars....they're even orange!
It's funny, but it's also seriously wrong and should demand court action now.
It's like some loser kid in your class steals someone's essay paper and tries to pass it for his own, knowing he couldn't come up with something of quality on his own without stealing.
SIXAXIS, anyone?
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5-21-2007 @ 12:47PM
jas said...
Defend Sony this time, PS3 fanboys.
Gee, do you think that Sony needs to release an actual decent game or two or three?
More proof that Sony's game division is completely lacking any institutional control. Every thing they do is thrown together, over-hyped, over-promised, badly-designed, half-assed and delayed.
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5-21-2007 @ 1:16PM
Sammy D Kat said...
There's really no reason to sue because it gives Microsoft & PGR some free & very funny PR. This probably happened because they were using PGR clips for a draft version & the art director forgot to swap it out. This is why marketing needs such tight controls becaue too many people don't know what they're looking at. If you feel like being sue happy, launch a class action suit against Sony or Kia for false advertising.
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5-21-2007 @ 1:24PM
Toph said...
Maybe this is all part of some portfolio of work that some PR guy is putting together to try to get a job at Microsoft!
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5-21-2007 @ 1:45PM
mamardilla69 said...
Why are 360s fanboys so damn idiots
You all guys know that the mistake was done by the magazine. This magazine is not even close to be an official magazine, but are such trolls that you are just like "troll troll troll troll" but you know that neither pgr4 footage nor forza 2 game matches gran turismos DEMO(ill repeat D-E-M-O) graphics nor physics and before trolls start smashing me with a log or a club heres a link so you can start realizing your 9 gbs crappy games
http://www.vgchartz.com/forum/thread.php?id=1712
a wise guy said once :truth does not sin but it is really annoying
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5-21-2007 @ 4:31PM
Rees Clissold said...
such trolls that you are just like "troll troll troll troll"
- I hope you realize the irony of this statement.
'Nuff said.
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5-21-2007 @ 4:33PM
Rees Clissold said...
Oh, and
"Why are 360s fanboys so damn idiots"
Why do PS3 fanboys always fail to grasp the very basics of the English language?
I could go on... ;oP
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5-21-2007 @ 4:41PM
Joe said...
mamardilla: I'm pretty sure we're referring to the use of PGR in a Sony TRAILER for PGR3. Which is mentioned in the damn article.
Open your frickin' eyes!
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